About us
What we do
Insight Investor Relations is a leading IR advisory headed by James Schofield, a top-rated equity analyst with 20 years of capital markets experience within investment banks such as Merrill Lynch in London and Jarden in Auckland.

We speak the language of investors, bringing a deep understanding of their evaluation criteria, and providing the data and insight they need for confidence to invest. We support ambitious NZX listed companies, helping to raise profile, reputation and achieve fair value.
Our purpose
To make top New Zealand companies stand out and scale up by conveying intrinsic value through best practice communications frameworks and processes.
Outcomes we deliver
  • Clarity and confidence in messaging
  • Improved relationship with investors
  • Trust and confidence from the market
  • Improved leadership reputation
  • Attracting new investors and improving liquidity
  • Greater valuation stability and growth
What sets us apart
Investor-side intelligence and insight
Investor relations work best through proactive, two-way communication. Having worked with investors for two decades, we know how to put their needs at the heart of your strategy. We work with you to co-create strategic plans that will increase investor perception, engagement and participation, ultimately leading to greater distinction and credibility in the market.
Messaging that resonates 
By identifying your true value drivers, we shape a compelling investment case and narrative. We cut through the noise to reveal the signal, so you communicate your investment story more powerfully and credibly across all written, visual and verbal channels. We coach your executive team on presenting at events, investor calls, and one-to-one roadshows, making all interactions with investors positive and impactful.
An analytical approach
We have excellent relationships with all major New Zealand institutional investors, as well as the key players in capital markets. This direct access means our investor feedback studies are second to none in uncovering true market sentiment about your company. We test messaging before and after implementation to give you an invaluable feedback loop. With IR programmes based on real data and expert analysis, you will run a highly effective IR strategy that responds to real-time market insights.
Long-term partnerships
We work as an extension of your team and enjoy strong client relationships that typically span years. Working alongside you, we co-create strategies based on a deep understanding of your business goals and any challenges. We’ll advise on the optimal programme of annual engagement, as well as help you respond quickly and successfully to any sudden change. We also focus on re-establishing IR functions back into your business over time, maintaining a strategic advisory role.
Get in touch
Get in touch with James Schofield to find out how you can develop an investor relations programme that is more compelling for investors.